CONCERNED CITIZENS AGAINST TOBACCO
Past Projects
- Obtain signatures from community-based organization, religious-based organizations, business, and community planners promising to not take sponsorship monies from tobacco companies
- Increase tax on cigarettes and other tobacco products
- Testified at the Health Committee Hearing of the New York City Council to have Smoke-Free Restaurants
- Outreach to merchants concerning their tobacco advertising directed at minors
- Promoted to tenants, landlords, and real estate agents the need to adapt smoke-free building and smoke-free apartment policies
- Member of the NYC Coalition for a Smoke Free City
- Member of the Latino Council for Alcohol and Tobacco Prevention
Actions to Combat the Industry
- Tobacco ad removal at point-of-purchase
- No tobacco promotions at bars
- Smoke-free Housing and outdoor spaces
CURRENT PROJECT: None
Information on our No Sponsporship Policy Project
What is sponsorship?
The donation of money, services, or in-kind giving in exchage for recognition of the donation.
Types of Sponsorship
- Corporate Giving Sponsorship - funds donated to an organization utilizing the givers corporate name.
- Commercial Sponsorship - promotes sponsoring company's bran name (ex. Nascar Winston Cup)
The problem with Sponsorship
- Commercial sponsorship and corporate giving are friendlier ways to promote a deadly and addictive product
- Tobacco Sponsorship buys silence.
- Tobacco industry preys on vulnerable and underfunded causes, inclusive of groups with high smoking rates. (Under-funded causes such as HIV/AIDS research and inclusive groups such as the LGBT community.)
Sponsorship's Impact on Youth
- Goal: To sell brand image, buy influence, and sway behavior
- Tobacco sponsorship has the same effect on kids as traditional tobacco advertising (Cornwell, 1998)
- About 1/3 of youth experimentation with smoking results directly from tobacco advertising and promotion (Pierce, et al, 1998)
Our Objectives
- Raise Awareness of Industry Action
- Expose Tobacco Industry attempts to secure public acceptance
- Change Norms - De-Normalize Tobacco (Imagery, influence)
- Protect health and well-being of residents
With Policy Adoption We Can...
- Influence current and future usuage patterns in our communities
- Create an environment and infrastructure where tobacco is unacceptable

South Bronx Concerned Citizens, Inc.
Youth Awareness/Family Unification